Blog

Why I Chose CollabGenius and Why It’s Better for Everyone

Marci Schnapp
May 28, 2025
Business Strategy
Talent Assessment
Talent Acquisition

Why I Chose CollabGenius and Why It’s Better for Everyone

For decades, careers have been shaped by systems that weren’t designed for everyone to succeed.

The way we hire, promote, reward, and recognize people has been filtered through a narrow lens often favoring traits that look like authority but don’t actually drive results. It’s no wonder so many brilliant people have been overlooked or undervalued.

When I came across the original role-based assessment that would eventually become CollabGenius, something clicked.

It was created by a team of behavioral scientists a man and a woman who understood something every othre means of assessments miss:

🧠 What matters is contribution.

Instead of asking “Who do you think you are?”, the CollabGenius approach asks: “What do you do that moves a team forward?” and “How do you show up under pressure, with others, and toward a goal?”

That shift changed everything for me and for the businesses I work with.

Now, as the founder of CollabGenius, I’ve built a platform that doesn’t just identify talent. It recognizes how people actually create value in teams. And it helps leaders make better decisions because they’re finally working with behavioral data that matters.

This is more than just a better way to hire or coach.

It’s a way to:

  • Build stronger, more diverse teams
  • See overlooked genius before it burns out or walks away
  • Design systems that reward contribution—not just confidence
  • Give people power over their own careers again

And it’s better for everyone.
Not just women. Not just founders.
For any team or business that wants to do better with less waste and more clarity.

CollabGenius is the tool I wish I had earlier. Now I’m giving it to others.

Empower Your Clients Like Never Before!