
See the People Behind the Business Decision Before It Breaks the Business
Behavioral clarity for the advisors behind the most critical hires, teams and growth plans.
When Clients Ask, Can This Team or Person Pull it Off?
You’ll Have the Behavioral Data to Answer With Confidence.
Every major business decision is a bet on people. But advisors often work blind relying on resumes, interviews and instincts to forecast outcomes.
CollabGenius gives you predictive behavioral clarity so you can assess risk, team fit and performance impact before advising on hiring, team design, or growth moves.
Know how leaders lead, how teams click, and where dynamics will quietly fail so your business advice doesn’t backfire.

What Forward-Thinking Advisors Are Doing Differently
The most trusted advisors aren't relying on gut feel, long interviews, or personality tests anymore. They’re using behavioral clarity to make faster, sharper calls before the consequences show up.
Intillegence to Move People and Business Forward
You bring the experience and expertise. CollabGenius brings together behavioral science, real-world data, and custom AI to help you see what matters most before you advise. No fluff. No lag. Just clarity.
Detect Risks Early
You’re on the hook for the calls you make. With CollabGenius, you’ll see the red and yellow flags others miss before your client makes a high-stakes bet on the wrong person.
Accelerate Decisions, Without Sacrificing Depth
Stop trading speed for insight. While others waste days circling decisions, your GPT-powered report delivers deep behavioral clarity in minutes so you can move fast and stay sharp.
Strengthen Individuals and Teams
Others rely on charm, credentials, or chemistry. You rely on data. CollabGenius equips elite advisors with science-backed behavioral insight to identify better leaders, build winning teams and profitable orgs.
When the Stakes Are High, Advisors Trust Experience Not Hype
Since 1998, Marci Schnapp has been helping organizations and their advisors see the people side of business decisions with startling clarity.
A 3x founder, she created CollabGenius to bring together behavioral science, AI and real-world advisory insight for those who can't afford to guess.
While others fixate on personality types and surface strengths, the smartest advisors now ask a sharper question: How will this person contribute and will they align with the team and the mission?
CollabGenius was built to answer that question with precision.
You’ll stop relying on interviews and instinct and start guiding decisions with data that protects your reputation and your clients’ results.

Proven. Trusted. Tested.
I recommend Marci and the CollabGenius platform because it improved our approach to recruiting, leadership, coaching individuals, and teamwork with incredible results. CollabGenius shines across related functions. It efficiently and precisely assesses the current team, identifying strengths and revealing gaps. What follows is nothing short of brilliance: CollabGenius empowers you to craft tailored Role-based job descriptions to attract the precise talent needed to fill those gaps. Moreover, it goes above and beyond by evaluating candidates not just for the job but also for their compatibility with the team and the organization.
I have worked and collaborated with Marci for several years, using her teaming assessments to compare, understand, and predict individual behaviors. These assessments have helped me forecast candidate performance and ability to interact with others in team achievement. The data, as well as Marci's insights and experience, is a valuable tool in our selection process. As a recruiter, she understands my business and how best to support me in identifying the top talent my clients seek.
Marci is exceptional to work with. She is very knowledgeable about building high-performing teams, and her assessment tool does a great job identifying critical characteristics that ensure candidates are a great match for leaders and teams. I highly recommend Marci and Opusuna - CollabGenius to anyone seeking guidance and assistance recruiting top-notch talent.
CollabGenius has significantly impacted the quality of candidates we hire and has helped us effectively build teams qualified to accomplish our mission in the fight against human trafficking and its victims. Owner Marci Schnapp is very professional and has worked well with our staff. We highly recommend her as a coach and consultant and her company's diagnostic tools. You will not regret working with her.
Marci has been instrumental in building our team. Before using CollabGenius we spent countless hours sifting through and interviewing applicants to find the best one. With CollabGenius, not only do we find the best candidates, but it saves us many hours of unnecessary interviews.
The CollabGenius report is a great tool that can be used to mentor and get the best results out of your teammates. This is the first assessment I have taken that I felt depicted my strengths and weaknesses. If you enjoy and value teamwork this is the tool needed to take you and your team to the next level.
"I hired Marci in the capacity of a Business Advisor & Executive Search Consultant. Marci's unique value prop is her understanding and use of CollabGenius assessment and Collaborative Team Structure a new formula for team building and executive search. We integrated CollabGenius for an executive search and recruited top candidates for a critical position on my leadership team. I would recommend Marci in a heartbeat!"
CollabGenius is an amazing tool for coaching and consulting that gives in-depth, objective insight into how people work on a team - what they're drawn to do and how they behave with others. I love using it for hiring and building a team and coaching individuals and managers.
I enjoyed working with and getting to know Marci since March 2013. Marci introduced me to CollabGenius and proved to me that it is an imperative step in building coherent teams and professional relationships in the workplace. Completing the CollabGenius exercise takes two important things: time and honesty, but the outcome of the exercise is phenomenal. I learned more about my skills, challenges, and work ethic by completing CollabGenius than in all my years of working.
"Marci is an outstanding communicator who always puts the client first. Marci has been a tremendous help in acquiring great talent. She dedicates the time required to make your company a success. She is selfless in her pursuit to find the right person for your company. Marci and her program CollabGenius is truly about teamwork."
"Marci was the Recruitment Strategist, Sr. Recruiter, and Recruitment Team Lead, for the Elections Ontario Technology in the Polls (TiPS) project. I found her recruitment process highly efficient and effective because she leveraged technology. The process was seamless, and I hope Marci's practice is an example to other HR recruiters."
"We incorporated CollabGenius into our recruitment and team-building process about two years ago and have had tremendous success with it. It saves us time and money by identifying people who will be a good fit for our jobs, teams, and the company culture as a whole. It helps me attract the best talent - a diverse group of people who want to BE part of our team and work with others whose actions are consistent and in alignment with our mission and goals."
"Meeting Marci was a significant milestone in my career! Her superpower is in ensuring a win-win for both stakeholders. Her secret sauce is being able to go beyond what is discernable in interviews alone. With Marci and CollabGenius technology, I save time by being able to focus on the best candidates. I highly recommend this scientific and more modern way of building winning teams."
CollabGenius has now become an integral part of my hiring process. I support and encourage anyone to hire the right person to use CollabGenius. I can no longer imagine hiring someone and hoping for the best – I want to know that I have already hired the best, and CollabGenius helps me do this repeatedly! I highly recommend this product for both small and large businesses alike.
Marci takes the time to listen to her stakeholders, understands their needs and expectations, and then works tirelessly to ensure she exceeds them. She is a knowledgeable resource in her field and understands the media and telecom industry very well. She understands what is required to succeed in this field and what companies are looking for.
"I will never create another business without using this tool. Employees in teams like these feel a greater sense of ownership, and want to stick around. Just give it a try one time, one single time. That's all you need to do."
CollabGenius to a company could be the same as IOS to your iPhone. It is an operating system that helps companies put the right people in the right seats on the bus and off to achieve their goals. If you're looking for ROI for your time & business, put your money on Marci. If you are ready to step up to the next level, Marci is your ticket. Marci helps companies operate at the highest level by bringing proven strategies and an understanding of advanced high-performance teaming using CollabGenius technology.
Marci is a very experienced professional in the recruitment and contingent staffing area. She has impressed me with her knowledge and innovative tools for screening candidates to ensure the best fit for an organization. I would not hesitate to contact Marci and her team for professional recruitment.
This Isn’t About Better Hires it’s About Better Outcomes
You’ve made high-stakes people calls with only instincts, interviews and LinkedIn profiles to go on. And you’ve probably seen what happens when those bets don’t pay off.
Every CollabGenius assessment delivers insight through a proprietary GPT translating behavioral data into actionable strategy in seconds. No endless reports. No vague psychometrics. Just sharp answers to questions like:
Will this person strengthen or destabilize the team?”
Can this leadership style really scale?
Where are the silent risks before they get loud?”
This isn’t AI for AI’s sake. It’s the clarity that gives you the edge helping your clients, your firm, or your portfolio avoid the people decisions that erode performance.
With CollabGenius You’ll be Able to:
- Spot misalignment before it drags down performance
- Recommend hires and restructures with clarity, not gut feel
- Deliver advice backed by hard data, not hopeful instinct
- Coach leaders based on how they really show up, not how they interview
- Deliver advice backed by data, not opinion
- Protect your reputation by seeing risks your competitors miss
Think Forward: Rethinking People Decisions for a Smarter Era
The old models personality quizzes, intuition, resume scans weren’t designed for today’s pace or complexity. And they weren’t built for the kinds of decisions you make.
The CollabGenius blog is where leadership advisors, consultants and talent strategists sharpen their edge with evidence-based insights that challenge assumptions, expose blind spots, and offer smarter ways to guide high-stakes people decisions.
This isn’t inspiration. It’s instruction. Because thinking forward isn’t just about being informed it’s about advising with intelligence your clients didn’t know they needed.
When Advice Shapes Outcomes, You Can’t Afford to Be Wrong.
In high-stakes hiring, coaching or investment decisions, your reputation rides on getting people right. CollabGenius equips elite advisors, search firms, consultants, coaches, and investors with instant behavioral clarity, powered by AI, so you can guide smarter moves and avoid silent risks before they turn into loud problems.
